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November 11, 2005
By: TOM BRANNA
Zirh International, a men’s department store skin care company located in New York, has opened its new counter concept in Selfridges in the UK and is touted as the first dedicated men’s treatment counter at Selfridges. The counter features glass and aluminum with subtle blue under lighting and backlighting, which mirrors Zirh’s blue and silver packaging. To celebrate the launch, Zirh will offer special promotional travel kits.
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